Three years ago, I wrote a series of articles I called “How to Read a Hollywood Release.” They were one of the first sets of articles I thought up when I decided to start the blog. The idea was based on something I learned just by paying attention to every single movie that came out over the years. (I’m someone who watches and tracks everything. Just look at my Year in Reviews. And I’m one of those people who is able to remember random shit. I remember what year things came out, what month. Things like that. I am essentially a walking IMDB. This allows me to make connections, because that’s how my brain works. It just does that.)
In paying attention to when movies came out, I noticed a bunch of trends and patterns. And when I actually started the blog and wrote up the my first Film Release Calendar, guessing in January how I’d rate the films when I saw them later in the year, I realized it was very easy to quickly and accurately gauge what the quality of a movie is (and by that I mean both actual quality and what you’d rate it) based almost solely on its release date.
Now, that doesn’t sound impressive when you first hear it, and after I wrote the articles (and promptly forgot about them), I didn’t even think it was all that impressive. But now, after three years of Film Release Calendars (including one where I actually referred to my rubric to prove its usefulness), I find that I use my How to Read a Hollywood Release system all the time, conscious or not. This thing continues to work.
So I felt it was a good time to repost it, and share it once more with people who might not know just how well it actually works. Read the rest of this page »